With lightning fast technologies available such as internet speeds of 25.3 Megabits per second (Mbps), desktop computing powers of 3.8GHz and mobile phones and tablets with 8-core 2 GHz processors users of the world wide web expect website speeds to be on par with the times. Long gone are the days of slow loading times and connection issues as website visitors are becoming more and more accustomed to proficient on-site optimization, quick page loading and 100% up time. Internet properties that are not meeting the demands and expectations of online web surfers and searches unfortunately run the risk of disappointing or turning away traffic. As website speeds dramatically increase over time and world wide web interface experiences take on much faster roles people begin to lose their patience and understanding for underperforming websites. The good news is there are plenty of tools for testing and improving site speed leaving no excuse for webmasters and website designers to miss the mark when it comes to internet activities like on-site optimization, search engine optimization (SEO) and consumer interaction.

With such a wide array of website speed testing tools on the market online tasks like on-site optimization, search engine optimization (SEO) and customer communication becomes so much easier when time and connectivity capabilities are a non-issue. The question then becomes what tools should we be using and what areas of expertise should we be looking at when it comes to increasing our own website speed and functionality. Many of us can remember the old days of dial up connections, cloudless website crashes and sluggish site structures and even if you can’t nobody wants to go back to such archaic times. Lackadaisical website design and lethargic planning can play key roles in poor online performance both of which can be easily avoided when employing the right tools and knowledge to remedy such issues. So what are the types of website speed tools that are best for on-site optimization? Let’s take a look at what on-site optimization experts use to perfect their craft.

Website Speed Tool #1: Google Search Console

The rebranding of Google Webmaster Tools in 2015 to Google Search Console brought a host of changes to the popular tool.  Google Search Console is a suite of tools, analytics and reporting features that help webmasters track and measure a website’s on-site optimization, search traffic performance issues, SEO, search results and so much more. A completely free tool you can use to monitor, test, and track AMP pages, improve mobile usability, increase rich content results, integrate into search results, be alerted to problems there a plethora of ways to use webmaster resource to drastically improve website page speed and on-site optimization.

Website Speed Tool #2: Pingdom

Pingdom is a website performance and availability monitoring system that requires no download and focuses on providing a platform to receive diagnosis and alerts when on-site optimization is not functioning properly. From uptime monitoring, to real user monitoring, synthetic interaction testing, page speed monitoring, to reliable alerting, to root cause analysis, to team workflow processing, to API integration Pingdom covers it all when it comes to assisting with improving all aspects of on-site optimization and especially website speed.

Website Speed Tool #3: Gt Metrix

GTmetrix is a free tool created specifically to analyze a website page’s speed performance. Using a combination of engines like PageSpeed and YSlow, GTmetrix generates scores and ratings for your online pages and makes suggestions and recommendations on optimization opportunities. With the ability to test internet pages in different countries, browsers, connection speeds and more GTmetrix provides a variety of options to augment your on-site optimization and website speed efforts.

Website Speed Tool #4: Chrome Developer Tools

Chrome DevTools is a pool of web developer devices designed directly into the Google Chrome browser that assists with real time page editing and the diagnosis website speed roadblocks. Core Google Chrome DevTools user interfaces include debugging CSS, prototyping CSS, debugging JavaScript, and analyzing page load performance. Featuring a device mode, an elements panel, a console panel, a sources panel, a network panel, a performance panel, a memory panel, an application panel, a security panel all of which are dedicated to helping build better and faster websites.

In terms of on-site optimization, website speed is one of the most important factors to user experience and page success. With so many tools available like Google Search Console, Pingdom, GTmetrix, Chrome DevTools there is no reason not to have a high performing internet presence. When it comes to having the very best website speeds and maintaining such performance it is ideal to work with professional and knowledgeable website design company to assure the right tools are being implemented within the process. An extremely vital aspect of on-site optimization, website speed is one of the first indicators design competency. There are plenty of methods and strategies to improve page speeds and when you utilize and leverage the right tools there is no limit to how well a website can perform for both search engines and internet users.

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